Author Archives: lorenandrade

Twitter is Important!

After my #PURE3600sp14 assignment, I have learned why twitter is so important. I will share with you a few reasons that I think it’s important for a company to have a twitter account and why they should use it on … Continue reading

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The Importance of PR to Companies

The business world is strife with competition. There are few ideas left that aren’t already being marketed by one company or individual. If a new idea does hit the market, it isn’t long before knock-off ideas or products start flooding … Continue reading

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Inside #Instagram

Just a couple of my Instagram posts! Nothing is better than spending St. Patrick’s Day in Galway, Ireland! #CliffsOfMoher #HappyStPatricksDay #Irish #Green If you thought Ireland was cool, Easter Sunday in Rome, Italy is just as cool! Excited to meet our … Continue reading

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Client Blog

Mary Jones is a 30-year-old woman who graduated from DePaul University in Chicago with a bachelor’s degree in Business Administration in 2006.  She is single but spends as much time with her 18-month twin nephews, Jack and Joey. She hopes … Continue reading

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News from The O’Brien Fellowship in Public Service Journalism

Marquette University’s J. William and Mary Diederich College of Communication has announced its inaugural class of three journalists who will take part in The Perry and Alicia O’Brien Fellowship in Public Service Journalism during the 2013-14 academic year.  Dr. Lori … Continue reading

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Moslow’s Theory and PR Writing

The public relations industry helps companies and other organizations communicate with the public strategically and effectively. To accomplish this goal, public relations writers are often guided by the principles of Abraham Maslow.  Maslow believed that human needs could be ranked … Continue reading

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Writing is and writing will…

Writing is a form of expression. It allows you to put your ideas, thoughts and feelings onto a piece of paper. When you are writing just to write, there are no rules or expectations. You are free to write about … Continue reading

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